UMass Partners with SupplyLogic

  KANSAS CITY, Mo. AND SHREWSBURY, Mass., Sept. 10, 2021 /PRNewswire/ — SupplyLogic, a leading technology-enabled Managed Services Provider, announced a partnership with the University of Massachusetts’ Unified Procurement Services Team (UPST) to optimize marketing execution, while allowing each campus to retain its unique brand promise. Operating as an extension of the University’s marketing and procurement teams, SupplyLogic will integrate proprietary technology, manage a… Continue reading UMass Partners with SupplyLogic

Zaxby’s Franchising LLC Hires SupplyLogic, formerly DataSource, to Power Local Marketing Initiatives

SupplyLogic, formerly DataSource, Inc., one of America’s leading managed marketing services providers, announced today that Zaxby’s Franchising LLC, a growing fast casual restaurant brand, has hired the company to provide managed marketing solutions to drive efficiencies in local marketing. Zaxby’s Franchising LLC, ranked No. 25 in 2015 on QSR Magazine’s annual list of the top… Continue reading Zaxby’s Franchising LLC Hires SupplyLogic, formerly DataSource, to Power Local Marketing Initiatives

Denny’s Retains SupplyLogic, formerly DataSource, to Provide Multiple Printing and Distribution Functions

SupplyLogic, formerly DataSource, one of America’s leading managed marketing services providers, announced today that Denny’s Corporation (Denny’s), one of America’s largest franchised full-service restaurant chains, has hired the Company to provide managed printing and distribution solutions across multiple departments to drive efficiencies and improve ROI as the popular restaurant brand continues to expand. For over… Continue reading Denny’s Retains SupplyLogic, formerly DataSource, to Provide Multiple Printing and Distribution Functions

SupplyLogic Nets $50M-Plus Marketing Supply Chain Accord with Finance Firm

SupplyLogic, a top marketing supply chain optimization firm, has executed a multi-year agreement worth more than $50 million with a top industry-leading financial services firm. Under the terms of the agreement, SupplyLogic will transform and optimize the firm’s supply chain processes for regulatory and marketing print, allowing its employees to focus more on serving customers,… Continue reading SupplyLogic Nets $50M-Plus Marketing Supply Chain Accord with Finance Firm

SupplyLogic Signs National Marketing Procurement Deal with Asurion

SupplyLogic, a managed services provider in marketing procurement and execution, has signed an exclusive, multi-year agreement with Asurion, the global leader in technology protection services. Under the terms of the agreement, SupplyLogic will optimize Asurion’s procurement processes for marketing print and point-of-sale materials, boosting customer support and channel productivity. “Our customers look to us to… Continue reading SupplyLogic Signs National Marketing Procurement Deal with Asurion

SupplyLogic, Formerly DataSource, Enhances Localized-Digital Marketing Management Platform Intended for National Brands with Multiple Locations

SupplyLogic, formerly DataSource, one of America’s leading managed marketing services providers, today announced the launch of their B2Local® Digital Presence Management platform designed to analyze a national brand’s digital footprint and provide hyper-focused results to improve online engagement and search rankings within local markets from one centralized location. The easy to access and utilize platform… Continue reading SupplyLogic, Formerly DataSource, Enhances Localized-Digital Marketing Management Platform Intended for National Brands with Multiple Locations

National Vision Signs Four-year Marketing Execution Contract with SupplyLogic

SupplyLogic, a privately held brand delivery firm, has signed a managed services partnership with Georgia-based National Vision, Inc. (NVI), one of the nation’s largest optical retail providers. The contract places a substantial portion of NVI’s marketing production spending over four years directly under SupplyLogic’s management to support local retail teams with brand graphics. The deal… Continue reading National Vision Signs Four-year Marketing Execution Contract with SupplyLogic

Leading Grocery Retailer Retains SupplyLogic, formerly DataSource, to Implement Market Asset Management Program

SupplyLogic, formerly DataSource, one of America’s leading managed marketing services providers, announced a leading grocery chain has hired the Company to provide its customizable MarketNow technology and services solution to power the brand’s local store marketing efforts. Owned by a Fortune 100 company and considered one of the largest companies in the US grocery channel,… Continue reading Leading Grocery Retailer Retains SupplyLogic, formerly DataSource, to Implement Market Asset Management Program